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Guidelines

 

New Guidelines for creating content for Wishawish.

 

General:

  1. All eCards should include the 'your logo here' logo for as much screen time as possible. It is always good to think of ways to integrate the logo to the animation it gives a higher sense of 'tailor made-ness'. Here is a good example. The 'Your logo here' must be visible at the end of the card.
  2. You must own the rights for everything you use in the card- images, sounds fonts and so on.
  3. Content: Create whatever you want to, but please avoid subjects that you know will deeply offend. We will not accept any cards that are abusive or derogatory. This does not mean you shouldn't use black humour or be light hearted, but it means your cards should not be racist, homophobic or pornographic. Just use common sense.

 

 

FLASH

  • Aspect ratio 16:9
  • Flash file dimensions- 640x360 (only landscape, please no Portrait eCards)
    If it needs it we will publish your work for video at HD 1280x720.
  • File size- less then 4Meg
  • Created in Adobe flash cs6 or under
  • There should be a 'play again' button at the end of the animation (unless it is constantly looping)
  • Allow 15 pixels at the bottom of the card for the credits bar.
  • If you need it, get in touch and we will send you an FLA file with all necessary elements (credit bar, credit popup, 'your logo here', sound mute button).

Interactive eCards-

  • We love them and a lot of our clients love them, and they have always sold well. However please consider that we will not be able to offer the option for a 'mobile version'. 

 

VIDEO / AFTER EFFECTS

  • Aspect ratio 16:9
  • File dimensions can be at what ever size you feel makes your eCard look best.
    (HD starts at 1280x720 but 640x360 can look great as well). 
  • Should be created using Adobe After effects with ease of customisation in mind
    (If you have another programme you preffer for creating video get in touch and we can talk about it)
  • Try and keep file size to minimum.
  • There should be a 15 seconds pause on the last frame of the animation. 
  • Allow 15 pixels at the bottom of the card for the credits bar.
  • If you need it, get in touch and we will send you a folder with the elements- 'your logo here' and the credit bar.

 

STATIC IMAGES

  • Should be 640 pixels wide x 360 pixels high
  • Should be created in Adobe Photoshop CS6 or under 
  • Saved and sent with all layers separated to is easy to customise with colour change and logo replacement.

 

 

IN EMAIL ANIMATIONS:

 

GIF ANIMATIONS

  • Should be 640 pixels wide x 360 pixels high
  • Should be created in Adobe Photoshop CS6 or under
    (If you have another programme you preffer for creating Animated gifs, get in touch and we can talk about it)
  • Saved and sent with all layers separated so it is easy to customise with colour change and logo replacement.
  • Animation can be minimal - falling snow, wind loops, sparkling tinsel.
  • File size has to be under 80k

 

JAVA ANIMATION

I know nothing about it. If you know how to do those and think they can work for Wishawish, get in touch and we can talk about it :)

If you have any questions please email artists@wishawish.com
Looking forward to seeing your creations!

 

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